Chris Brown, Wrigley, Youtube, Amazon & iTunes cash in from The Jill Peterson & Kevin Heinz wedding

Jill Peterson and Kevin Heinz have taught countless of lessons to executives from Youtube, Def Jam, Amazon & iTunes. As they all recently

cashed in from their abundantly creative and memorable wedding! First off congratS!! The JK wedding did what the highest paid marketing

people could only dream of, create a natural nation wide sensation. I guess the marketing executives would never be able to truely tap into that

as true love is a key ingredient.

The video, set to Chris Brown's Song "Forever," accumulating more than 10 million views on YouTube in less than one week.

In a week: over a year after its release, Chris Brown's "Forever" has again rocketed up the charts, reaching as high as #4 on the iTunes singles chart and #3 on Amazon's best selling MP3 list.

At YouTube, we have sophisticated content management tools in place to help rights holders control their content on our site. The rights holders for "Forever" used these tools to claim and monetize the song, as well as to start running Click-to-Buy links over the video, giving viewers the opportunity to purchase the music track on Amazon and iTunes. As a result, the rights holders were able to capitalize on the massive wave of popularity generated by "JK Wedding Entrance Dance" — in the last week, searches for "Chris Brown Forever" on YouTube have skyrocketed, making it one of the most popular queries on the site:

~Youtube Blog

You can see the Wrigley Doublemint Commercial here:

See Chris Brown "forever" video here:

From from Google on this..

http://googleblog.blogspot.com/2009/07/i-now-pronounce-you-monetized-youtube.html